Experience Economy
Designing moments that earn loyalty - experience design, wellbeing, and value.
Senior Living Design
Modern senior living design combines the safety and accessibility requirements of care environments...
Stephanie Clemo
Reading Time: 8 min
The Business of Wellness Experiences: Spa Business Models and Examples
It took a while, but the hotel market has finally caught up on the importance of wellness offerings. There is virtually no hotel...
Emma Näpänkangas
Reading Time: 6 min
The Complete Guide to Types of Senior Living
Senior living spans a spectrum of common operational models built around independence and care needs—from independent living and...
Abigail Ward
Reading Time: 11 min
Spa Industry Trends 2026: Medical Spas, Longevity & Spa Tourism
The spa has come a long way from the hotel basement, with a massage table and a jug of cucumber water. It has also come a long...
Emma Näpänkangas
Reading Time: 5 min
Wellness Tourism Trends: What's Shaping Travel and Wellness in 2026
People today travel for wellness more than ever, and it’s affecting how destinations and hotels think about their offering. At...
Emma Näpänkangas
Reading Time: 5 min
What is the Experience Economy? A Foundational Guide for Leaders
The "experience economy" sounds like just another corporate buzzword heard thrown around boardrooms and business conferences. But...
Abigail Ward
Reading Time: 9 min
The Wellness Economy: Definition, Size, and What's Driving Its Growth
Wellness, the word at the tip of everyone’s tongues at the moment. While it used to be a concept limited to gym memberships and...
Emma Näpänkangas
Reading Time: 4 min
Hospitality in Healthcare: How to Improve Patient Experience
Healthcare touch points, such as a hospital stay, are some of the most vulnerable moments in a person's life. While the quality...
Emma Näpänkangas
Reading Time: 6 min
Seeds of Change: Inside Sustainable Cocoa Production
If you would like to know more about what ‘sustainable’ in cocoa production means, how it affects farmers and the environment,...
Paulina Schmidt
Reading Time: 8 min
AI in Travel: Building an AI-Integrated Guest Experience Across Travel Sectors
Too many choices. Too little patience. Travelers are overwhelmed, and operators are under pressure to deliver flawless...
Emma Näpänkangas
Reading Time: 9 min