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Emma Näpänkangas
Hospitality Strategy Writer
Human Experience
Psychological Well-being in Hospitality Report
The Psychological Well-being in Hospitality Report 2026, the second edition of EHL's Well-being Report Series, illuminates this...
Emma Näpänkangas
Reading Time: 5 min
Experience Economy
Spa Industry Trends 2026: Medical Spas, Longevity & Spa Tourism
The spa has come a long way from the hotel basement, with a massage table and a jug of cucumber water. It has also come a long...
Emma Näpänkangas
Reading Time: 5 min
Hospitality
Hotel Subscriptions: Exploring Membership Models
We live in a subscription economy, with many of us paying recurring fees for entertainment (Netflix), for what we read (news...
Emma Näpänkangas
Reading Time: 3 min
Experience Economy
Wellness Tourism Trends: What's Shaping Travel and Wellness in 2026
People today travel for wellness more than ever, and it’s affecting how destinations and hotels think about their offering. At...
Emma Näpänkangas
Reading Time: 5 min
Luxury
Gen Z and the Future of Luxury Consumption
Few consumers are as misunderstood, or as fretted over, as Gen Z. Especially in the context of luxury, the question seems to be,...
Emma Näpänkangas
Reading Time: 6 min
Hospitality
Hotel Robots: Integrating Automation in Hospitality
Robots in hotels? It may seem like something out of a sci-fi movie, but with persistent staffing challenges and evolving guest...
Emma Näpänkangas
Reading Time: 5 min
Experience Economy
The Wellness Economy: Definition, Size, and What's Driving Its Growth
Wellness, the word at the tip of everyone’s tongues at the moment. While it used to be a concept limited to gym memberships and...
Emma Näpänkangas
Reading Time: 4 min
Hospitality
Hotel Consulting: Top Companies & Hospitality Consulting Firms
Even experienced hotel operators sometimes need outside expertise. Hotel consultants can provide industry knowledge for a market...
Emma Näpänkangas
Reading Time: 3 min
Experience Economy
Hospitality in Healthcare: How to Improve Patient Experience
Healthcare touch points, such as a hospital stay, are some of the most vulnerable moments in a person's life. While the quality...
Emma Näpänkangas
Reading Time: 6 min
Hospitality
Hotel OTAs: Their Business Model Explained [With Complete List]
The hotel industry’s relationship with online travel agencies (OTAs) has evolved from being a matter of convenience to a...
Emma Näpänkangas
Reading Time: 8 min
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