Kimberly Yoong
EHL Alumna (2021), Assistant Vice President, Hotel Financing at Aareal Bank AG
European Hotel Investment Market 2020: surprisingly optimistic results
February 2021 – today, nearly a year into our days of forced telecommuting and videoconferencing, the words ‘impact of COVID-19’...
Kimberly Yoong
Reading Time: 4 min
Mind the generation gap! Generational differences in hospitality
A look at how to navigate the generational stereotype minefield that has some hospitality brands scratching their heads. With all...
Kimberly Yoong
Reading Time: 6 min
How has the hotel development scene evolved?
Hotel development, in a nutshell, involves the process of sourcing and negotiating hotel management or franchise contracts as...
Kimberly Yoong
Reading Time: 6 min
European Hotel Investment Market: H1 2020
When Warren Buffett’s Berkshire Hathaway sold all of its airline stocks in April, it appeared as an affirmation to some investors...
Kimberly Yoong
Reading Time: 3 min
INDUSTRY REPORT: Hotel investment scene in Central & Eastern Europe
Central & Eastern Europe (CEE) may have, in the past, been perceived as a relatively unstable investment region, especially for...
Kimberly Yoong
Reading Time: 3 min
Serving up the future: Technology in F&B
The successful implementation of digital tools as the way forward to more cost-efficient operations, now more than ever. Even as...
Kimberly Yoong
Reading Time: 5 min
Key Drivers of Brand Relevance in the Hospitality Industry
Brand relevance refers to the degree to which a brand remains meaningful and compelling to its target audience. In the...
Kimberly Yoong
Reading Time: 5 min
Hotel Reopening Strategy: Key Considerations
Reopening a hotel after prolonged closure can be incredibly challenging. Whether the shutdown was due to global disruption,...
Kimberly Yoong
Reading Time: 4 min
INTERVIEW: Global Expansion for Hotel Brands
In an increasingly globalized world where travel has become faster, cheaper, and more convenient, the hospitality industry has...
Kimberly Yoong
Reading Time: 2 min
AI in Recruitment: Artificial Intelligence over Human Intelligence?
Technological progress in today’s society has reached unprecedented levels; the World Wide Web did not even exist thirty years...
Kimberly Yoong
Reading Time: 5 min