Ana McFee
Head of Vocational Product Portfolio – School of Practical Arts, EHL
What is E-Marketing?
There are over 27 million hotels in the world, which means that organizations interested in capturing the attention of customers...
Ana McFee
Reading Time: 3 min
Why do creative people become Hospitality stars?
If you’re a creative person, you might think that a career in the hospitality industry would put an end to your inspiration and...
Ana McFee
Reading Time: 4 min
Neuroscience: How can it help you reach Service Excellence?
For businesses to build strong, lasting connections with customers, they must first understand what drives their...
Ana McFee
Reading Time: 6 min
Starting a Food Business: Build Your Marketing Chops for Success
How to build a successful marketing strategy that’s relevant for today’s digital age. Have you ever wondered why some restaurants...
Ana McFee
Reading Time: 4 min
How to design a training center to teach customer service soft skills
Nowadays, the service industry is very competitive, and the way a business differentiates itself and offers service to its...
Ana McFee
Reading Time: 3 min
Are you marketing to your guests’ five senses?
Sensory marketing has been used by some of the world’s biggest brands for decades. 35 percent of Fortune 500 companies have...
Ana McFee
Reading Time: 2 min
Strategies for Effective Hotel Reputation Management
There is almost limitless data to suggest that online reputation can make or break a hotel's level of success. From online...
Ana McFee
Reading Time: 7 min