Jennifer Luo
EHL Bachelor Student
Hotel branding: 4 strategies to take your hotel brand to the next level
Seldom businesses can thrive nowadays without carefully-planned marketing strategies: not to say in the hospitality industry...
Jennifer Luo
Reading Time: 5 min
Chinese Consumer Behavior & Hospitality Preferences
China's hospitality industry is in the middle of an interesting period. Domestic travel is booming, a much younger generation of...
Jennifer Luo
Reading Time: 9 min
Experiential Retail: Are Hotels Replacing Flagship Stores?
Gone are the days when customers would just walk into your store, buy your product and leave. Why? Because they can do just that...
Jennifer Luo
Reading Time: 2 min